11/04/2024
JONATHAN RAKSHA
Our iconic Cuban rum brand Havana Club is turning up the glamour this festive season by adding a dazzling new look to our renowned Havana Club Añejo 7 Años rum. Blending rich Cuban heritage with cutting-edge design, we decided to collaborate with renowned jewellery designer Jonathan Raksha, known globally for his iconic pieces worn by music stars.
JONATHAN RAKSHA
GOLDEN COLLABORATION
Alongside the release of the limited edition Havana Club 7 bottle, Skepta and Havana Club have also curated a campaign film of Skepta on his journey from London back to Nigeria to explore the story of his Yoruba roots continuing on from the journey of discovery with Havana Club in Havana, Cuba last year. Travelling from Ogun State to Lagos and the renowned New Africa Shrine, this campaign video specifically celebrates Yoruba culture, both traditional and contemporary, a culture that Skepta, Cuba and Havana Club all share. Link to brandcloud asset
Raksha’S DESIGN
Raksha, inspired by Havana’s beauty and depth, describes his creation as “a piece of jewellery sprinkled with diamonds,” reflecting his connection to the sea and natural wonders in every detail.
Known for adorning global music stars with his iconic Grillz and custom jewellery pieces, Raksha is now bringing his signature flair to Havana Club’s flagship rum in an exclusive limited–edition bottle.
HAVANA CLUB X JONATHAN RAKSHA
