‘A RIDE WITH ‘ José Cuevas

‘A RIDE WITH ‘ José Cuevas

Carte Blanche

Havana Club has the ambition to highlight new creatives and offer @havanaclub as a visibility platform.

“A Ride With” is a Carte Blanche open to Havana Club close collaborators and talents. We invite them to showcase one or more Havana Club products through a ride in one city.

For this eleventh edition of “A Ride with”, we’re happy to introduce you to the work of José Cuevas

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JOSÉ CUEVAS

 

To celebrate the end of year, @jose_cuevas envisioned a shoot he can sum up In three words: “Warmth through friendship”.

“Berlin winters can be quite cold and bleak, nights out with your friends give you that sense of warmth and vibrancy that is much needed when everything around seems so grey.”

Despite its cold winters, Berlin remains a source of inspiration for the artist: “I’m inspired by the sense of freedom nightlife in Berlin provides and how it attracts unique characters who are unafraid to be truly themselves.”

For this end of year photo series, Jose chose to shot with his friends as models: “They are Dafni, Matteo, Nayme and Laura, they are friends of mine I find inspiring, each of them has a special, unique kind of energy, sense of style and creative spirit.”

Last but not least, we asked Jose an advice for young photographers: “Keep shooting as much as you can, think about what truly inspires you and try to portray it in a sincere way.”

 

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‘A RIDE WITH ‘ THEODOROS GENNITSAKIS

‘A RIDE WITH ‘ THEODOROS GENNITSAKIS

Carte Blanche

Havana Club has the ambition to highlight new creatives and offer @havanaclub as a visibility platform.

“A Ride With” is a Carte Blanche open to Havana Club close collaborators and talents. We invite them to showcase one or more Havana Club products through a ride in one city.

For this tenth edition of “A Ride with”, we’re happy to introduce you to the work of Theodoros Gennitsakis.

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THEODOROS GENNITSAKIS

 

The Athens-based artist chose to tell the story of the 1st generation of immigrant living there, between the remnant of the historical city and the new places of the capital. Why?

 

«Because I’m from immigrant parents and this first generation immigrant represents my personal story. I connected with them and they were the ones who didn’t get any help so they had to hustle by themselves. I grew up in Paris, they grew up in Athens but our story is the same.»

 

Accompanied by the new bottle of Havana Club Especial, Theodoros and his friends tell us more about his inspirations.

 

«A big creative scene was born in Athens during the crisis that killed all the old structures that were used by creative people at the time. The new generation had to find another way to express themselves. Also what is interesting is the fact that a lot of international people decided to move to Athens because they found economic opportunities by having big spaces for nothing. The new greek generation grew up and developed with these international people. Today I can say that Athens is one of the most creative places in Europe. This new wave also integrate this first immigrant generation that brings a larger culture to the city. The center of Athens is full of creative people from all around the world, working together, sharing spaces and having fun together.»

 

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‘A RIDE WITH ‘ NATAS3000

‘A RIDE WITH ‘ NATAS3000

Carte Blanche

Havana Club has the ambition to highlight new creatives and offer @havanaclub as a visibility platform.

“A Ride With” is a Carte Blanche open to Havana Club close collaborators and talents. We invite them to showcase one or more Havana Club products through a ride in one city.

For this ninth episode of ‘A Ride with’ we’ve teamed up with the talented French photographer,
Natas3000.

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NATAS3000

 

Originally from Haute-Savoie, this creative artist mixes different universes to obtain something unique, something very  personnal.

«Don’t think too much, take photos. The subjects are everywhere in front of you

Through a series of film shots celebrating friendship and sharing, @natas3000 was given carte blanche to convey his energy and show us the city he and his friends love so much, through his own lens.

«Paris, the city of love, but like every love there are ups and downs.»

The recipe is simple. Grab your best friends, pick a spot and let yourself go. For the occasion, Natas3000 chose a place dear to him and his friends.

«It’s a park in which we often find ourselves, a break from Parisian life, the trees replace the buildings and it’s one of the only places where you can see the horizon, an important thing when we are trapped between the concrete blocks.»

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ROLLING LOUD PORTUGAL

ROLLING LOUD PORTUGAL

Event

Relive the incredible partnership between Havana Club and Rolling Loud in South Portugal. Three days of amazing vibes and delicious Havana Club rum cocktails !

ROLLING LOUD PORTUGAL

ROLLING LOUD PORTUGAL : HIP HOP VIBES

In 2022, Rolling Loud burst onto the scene, shining a spotlight on hip-hop’s finest. The 2023 Edition continued the tradition with show performances by Central Cee, Rondodasosa, Kaaris, and other renowned artists. Havana Club, the exclusive rum partner, joined the global crowd, offering festival-goers a variety of cocktails.

 

From the classic frozen daiquiri to the iconic Cuba Libre, attendees had a chance to explore Havana Club’s core products: Havana Club 3 anos, Havana Club Especial, and Havana Club 7. Thanks to 10x10m bar at the heart of the festival site, visitors were able to enjoy continuous refreshments throughout the three-day event.

The Havana Club’s cocktail menu was even available in the artists’ area, where performers could enjoy their favorite concoctions before and after their performances.

Salud !

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AFRO NATION

Event

Havana Club partnered for the first time with Afro Nation in South Portugal to offer to thousands of people three full days of great vibes and Havana Club Cocktails

AFRO NATION

AFRO NATION : THE UNSTOPPABLE BEATS

Launched in 2019, Afro Nation is the biggest Afrobeats celebration worldwide, gathering and uniting a large diaspora to deliver a strong cultural message in Europe. This year gathered thousands of music lovers who enjoyed on the beach performances of the biggest stars in Afrobeats, among which artists Havana Club collaborated with last year: Burna Boy and Miss Banks.

No wonder given the global crowd and influence of such events that Havana Club had to be there as the exclusive rum partner, to offer to festival goers a diverse choice of cocktails. From the popular frozen daiquiri to Cuba Libre, Rum punch and 7 Ginger, consumers had the opportunity to explore Havana Club core product range: Havana Club 3 anos, Havana Club Especial and Havana Club 7. This was possible thanks to a 10x10m bar, located right in the middle of the festival site and accessible all day and night during the 3 days-festivals

Havana Club and this cocktail menu also had an exclusive spot in the artists area. Before and after their performances, they were enjoying Havana Club cocktails as much as festival goers.

Cheers to that!

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HAVANA CLUB X PLACES+FACES

HAVANA CLUB X PLACES+FACES

It’s been four years since Places+Faces first collaborated with Havana Club, and now the creative lifestyle powerhouse and iconic Cuban rum brand have joined forces again for a fresh summer campaign, featuring very special guests.

Places+faces

Havana Club was keen to support the 10-year anniversary of Places+Faces and continue a run of authentic, creative, and meaningful collaborations. The two brands first joined forces in 2019 to drop a limited-edition bottle, capsule collection of clothing and video content featuring Tommy Genesis, Kelvyn Colt and Dough-Boy, that was shot on location in Havana. 2023 felt like the perfect occasion to come together again and travel back to Cuba where it all began.

“Being able to return to Havana and shoot the campaign for this new Collab was very special to us.” says Ciesay, “Havana holds a special place in our hearts, and we love working with Cuban talents and a Cuban crew to help realise our vision and our love for Cuba.”

The Collab

The colours and textures of Havana inspired the limited-edition Places+Faces x Havana Club 7 bottle that sits at the centre of their 2023 collaboration. Perfectly timed for Summer, this limited-edition bottle is light and bright, as though touched by the Cuban sun. The bottle is complemented by a selection of merchandise in the Places+Faces signature style, including tees and a hoody.

Havana Club and Places+Faces invited two special guests, rapper Headie One and model Ming Savannah, to join them in Cuba and feature in the collaboration content. Headie and Ming brought their distinctive UK edge and energy, contributing to the dynamic cultural exchange that the campaign represents.

behind the scenes

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Limited Edition Bottle

Product information

Havana Club Añejo 7 Años shows a dazzling and clear mahogany robe with amber color revealing the rich, natural flavours of Cuba.

The nose reveals an exceptional, delicate bouquet with rich, complex notes of cocoa, vanilla, cedar, sweet tobacco and lush tropical fruits.
The palate is intense, round and velvety as it combines complex notes of ageing, cocoa, chestnut with a freshness reminiscent of sugarcane. It ends on a spicy vanilla finish and smooth oak hints.

HAVANA CLUB AÑEJO 7 AÑOS (40% ABV)

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HAVANA CLUB X PLACES+FACES

HAVANA CLUB X PLACES+FACES

Collab

It’s been four years since Places+Faces first collaborated with Havana Club, and now the creative lifestyle powerhouse and iconic Cuban rum brand have joined forces again for a fresh summer campaign, featuring very special guests.

Places+faces

Havana Club was keen to support the 10-year anniversary of Places+Faces and continue a run of authentic, creative, and meaningful collaborations. The two brands first joined forces in 2019 to drop a limited-edition bottle, capsule collection of clothing and video content featuring Tommy Genesis, Kelvyn Colt and Dough-Boy, that was shot on location in Havana. 2023 felt like the perfect occasion to come together again and travel back to Cuba where it all began.

“Being able to return to Havana and shoot the campaign for this new Collab was very special to us.” says Ciesay, “Havana holds a special place in our hearts, and we love working with Cuban talents and a Cuban crew to help realise our vision and our love for Cuba.”

The Collab

The colours and textures of Havana inspired the limited-edition Places+Faces x Havana Club 7 bottle that sits at the centre of their 2023 collaboration. Perfectly timed for Summer, this limited-edition bottle is light and bright, as though touched by the Cuban sun. The bottle is complemented by a selection of merchandise in the Places+Faces signature style, including tees and a hoody.

Havana Club and Places+Faces invited two special guests, rapper Headie One and model Ming Savannah, to join them in Cuba and feature in the collaboration content. Headie and Ming brought their distinctive UK edge and energy, contributing to the dynamic cultural exchange that the campaign represents.

behind the scenes

Drag & Slide

other projects

Limited Edition Bottle

Product information

Havana Club Añejo 7 Años shows a dazzling and clear mahogany robe with amber color revealing the rich, natural flavours of Cuba.

The nose reveals an exceptional, delicate bouquet with rich, complex notes of cocoa, vanilla, cedar, sweet tobacco and lush tropical fruits.
The palate is intense, round and velvety as it combines complex notes of ageing, cocoa, chestnut with a freshness reminiscent of sugarcane. It ends on a spicy vanilla finish and smooth oak hints.

HAVANA CLUB AÑEJO 7 AÑOS (40% ABV)

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HAVANA CLUB X GLORIA KABE

HAVANA CLUB X GLORIA KABE

Collab

Gloria Kabé x Havana Club is a collaboration born out of a shared passion for the flavors and diversity of the world.

With this partnership we celebrate the nomadic chef, Gloria Kabé, opening her first popup restaurant in collaboration with Havana Club.

Glory to your tummy

The experience

Having set her sights on the world, this expert in Afro-Veganism continues to surprise both herself and others by creating signature dishes that reflect her vibrant life.  Gloria Kabé is also a world of a thousand colours, nourished by her travels and encounters of all kinds.

You can experience her cooking at her first Pop-up restaurant!
When?
From June 12th to June 25th
Where?
72 rue Marguerite Rochechouart, 75009 Paris (Faggio’s restaurant extension)
What?
A dinner in 3 parts – starter, main dish, dessert paired with Havana Club 7 anos, Seleccion de Maestros & Cuban Spiced

Gloria Kabé

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Veggy & Tasty

 

Cooking is a universal form of communication that forges links and creates memories.

Through her travels, Gloria Kabé has built an identity for herself and, through her dishes, has paid tribute to her heritage.

For her, cooking is a natural way of connecting with the world around her. It’s also a world full of challenges, as evidenced by the fact that Havana Club and Gloria Kabé is taking on a new challenge with this collaboration, blending Afro-veganism and Cuban rum. By embracing this concept, Gloria Kabé uses her cooking to convey emotions and share what’s important to her. She expresses herself through her cooking, a unique cuisine that resembles her and that has grown with her

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‘A RIDE WITH’ MARK & LEDA

‘A RIDE WITH’ MARK & LEDA

Carte Blanche

Havana Club has the ambition to highlight new creatives and offer @havanaclub as a visibility platform.

“A Ride With” is a Carte Blanche open to Havana Club close collaborators and talents. We invite them to showcase one or more Havana Club products through a ride in one city.

This eighth “Carte Blanche” highlights the work of Mark & Leda in Amsterdam, Netherlands

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Mark & Leda

 

For this ride, we take you inside the world of Mark and Leda. A world rocked by jazz, a timeless genre with colourful sounds. Jazz is above all a free, instinctive and poetic approach. Jazz is a movement, a movement that never ends.

 

“We all need and want to have an escape, an escape of our own. It’s important to be able to take a step back from our lives when we need it most. Each person has their own tools to find themselves and be in tune with themselves. Music is a common way of expressing oneself that allows one to convey strong messages. Music has no borders, it crosses language barriers and unites, making people laugh and cry.

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‘A RIDE WITH’ ISABEL OKORO

‘A RIDE WITH’ ISABEL OKORO

Carte Blanche

Havana Club has the ambition to highlight new creatives and offer @havanaclub as a visibility platform.

“A Ride With” is a Carte Blanche open to Havana Club close collaborators and talents. We invite them to showcase one or more Havana Club products through a ride in one city.

This seventh “Carte Blanche” highlights the work of Isabel Okoro in Toronto, Canada

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Isabel Okoro

Influenced through this series, Isabel’s message is clear : letting your creativity speak is the best way to express yourself.

In all the subjectivity that art presents, it is important to listen to yourself and be in tune with both your conscious and unconscious to create something unique. It’s easy to be inspired by the world around us, but knowing how to be inspired by oneself and one’s loved ones is a matter of deep creativity.

For this new ride, Havana Club called on Canadian photographic artist Isabel Okoro to sublimate two bottles from its spirits range, the Havana Club 7 & the Smoky.

Through an authentic series that highlights artists from her ecosystem, Isabel Okoro tells the story of what inspires this crew of artists on a daily basis, with a storytelling centered around exchange & the following three key words: Expression, Energy, Community.

“I love the photos where the creatives come together at the dining table. They represent a moment of joy and togetherness.”

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