14/10/26
Bar Convent Berlin
At Bar Convent Berlin 2026, Havana Club joined Pernod Ricard’s Back of House experience by SIP, hosted by Nick & Nora.
Across the brand discovery activations, guests explored the Havana Club range through cocktails, music and moments of connection. The experience included Golden Mojitos, bottled cocktails, Havana Club merchandise, brand recipes and a photobooth.
HAVANA CLUB AT Bar convent berlin
The Havana Club range was showcased across the BCB experience, with Havana Club 7 on display alongside the Pernod Ricard core portfolio and available for tasting. Guests could explore its character through tasting notes featured in the Back of House lockers also.
Havana Club 3 was also selected for BCB’s educational tasting, Beyond Light & Dark: Understanding White Rum Through the Eyes of a Daiquiri, presented by rum educator Ian Burrell. The session introduced bartenders, operators, distributors, buyers and industry professionals to the role of white rum in one of the world’s most iconic cocktails.
The Havana Club presence continued through a Golden Mojito masterclass led by Global Brand Ambassador Alfredo and a guest shift by the German Cocktail Maestros finalists, creating opportunities to taste, learn and connect with the range throughout the event.